As a business professional you have special knowledge in your field whether it be investments, real estate, finance, or even retail. Publishing your business knowledge into a book is an effective way of establishing you as an expert in your industry.
Many professionals focus on the potential income derived by the direct sales of books but the benefits extend far beyond that. Writing a book is a time consuming process of collecting your thoughts, organizing your topics, and editing your book into a final polished product. Taking into consideration an average advance from a major book publishing company and the hours it will take to write the book, you’ll find that this one act will earn only earn you about what a minimum wage employee makes.
So why are so many professionals taking the time to write and publish a book? The truth is you’ll earn more indirect than direct income from being published.
According to RainToday.com’s “The Business Impact of Writing a Book,” a survey of more than 200 professionals who’d published at least one business book revealed:
- Median direct income was $34,000; median indirect income – from more speaking engagements, ability to generate more leads, charge higher fees, close more deals, etc. – was $100,000
- 84% of authors reported a strong or very strong influence on their ability to stand out against competitors
- 63% of authors reported a strong or very strong influence on generating new clients
- 96% of authors said publishing a business book affected their professional practice either positively or extremely positively
Ready to fire up that laptop now?
Filed under: Book Publishing | Tagged: book printer, book printing, book publishers, Book Publishing, book publishing companies, on demand printing, on demand publishing, publishing a book, self publishing, self publishing companies, writing a book
